Marketing & Brand Management Specialist - (New York, NY)

Note from hiring manager ? Knowledge of eye wear industry or background in fashion accessory field would be a plus ? Solid current knowledge of Microsoft office, PowerPoint, Microsoft word and Microsoft excel ? Strong issue solving skills required. General Summary Under general supervision, involved in leading the strategic vision, market opportunities, pricing and profitability analysis, marketing activities and collaborating on sales strategies for a brand, product or service across all media, while collaborating with multi-functional teams and agency partners. Required functions Establish short and longterm goals, competitive positions and strategies for market segment. Develop and deploy programs to maximize the distribution channels to market, increase business opportunities, and increase retention of current business in the market segment.