Copywriter - (Fort Myers, FL)

Copywriter Brand: White House Black Market Category: Copywriter Location: Fort Myers, FL POSITIONOBJECTIVE: This position will play an instrumental role in developing and articulating the brand voice. This position will elevate the brand voice to a sophisticated, witty tone that connects with the customer through emotional, warm, genuine, and friendly copy. This role is in integral in developing the seasonal brand campaign for DCOMM, retail and direct mail. FUNCTIONAL RESPONSIBILITIES: Develop concepts that align with brand strategy. Partners with Art Directors, Creative Director and cross functional teams on concept and design on all consumer touch points. Present creative concepts with the Creative Director to cross functional teams to ensure communication of the brand strategy and execution of the concept. Knowledge of copy development, including overall organization, direct fact checking, appropriate referring, fair balance and other regulatory requirements in partnership with Legal.