Marketing Manager-Demand Generation & Customer Acquisition - (Austin, TX)

Periscope Holdings is seeking an experienced and proactive marketing manager to help grow our B2B subscription business. This position will be responsible for generating, segmenting and nurturing leads for the sales team as well as driving direct on-line purchases. Reporting to the Director of Marketing, the marketing manager will also collaborate closely with the VP of Sales to understand the customer, empower the sales team and drive more purchases and renewals. As a key member of a small marketing team, the perfect applicant must be passionate about digital marketing technologies, be a strong communicator and most importantly, have the skills and energy to plan, execute and report on all programs. What you will do: Plan, Execute and Report on demand programs and campaigns to acquire and nurture leads to conversion, and to drive customer engagement and retention. Marketing channels will include but not be limited to SEM, social, digital advertising, email, webinars, affiliates and referrals.