Senior Copywriter - (Boston, MA)

The Sr. Copywriter will be a member of the Brand & Creative team. The successful applicant will develop campaigns and creative executions across channels to build the DraftKings brand and business. Specific areas of focus: -Partner with Art Directors to develop conceptual ideas/themes for DraftKings sports -Write copy for channels including: Broadcast, Digital, Social, OOH, CRM -Develop ideas for brand experiences, activations and events -Strike the balance between brand and acquisition/retention messaging -Establish an authentic ---fan-to-fan--- tone to build relationships with our target -Proactively develop ideas that establish DraftKings as an innovative early-adopter of technologies that bring Sports Fans closer to the games they love -Contribute to the New Media team---s creation of daily content Requirements The perfect candidate has the following key attributes: creativity, collaborative spirit, confidence, initiative and enthusiasm. Specifically,