Social Media Coordinator - (New York, NY)

The Digital Marketing Coordinator will focus on the organization, maintenance, consistency and evolution of branded digital properties and programs while ensuring alignment with the overall corporate and brand objectives worldwide. A large part of this role will manage and optimize efforts on Adwords, SEO/SEM, Marketo, as well as run campaigns. The position will report to the Senior Marketing Manager and will be based in New York office. KEY DAY TO DAY RESPONSIBILITIES: Support digital marketing strategy and projects for the company?s brand web siteand blog. Manage, contribute ideas and/or perform tasks around SEO, A/B testing, landing page optimization, email optimization, and more. Utilize CMS platforms to update web siteassets and content and create basic landing pages. Edit web siteassets using Adobe Photoshop and other programs as needed. Provide reporting and insights using analytics software such as Google Analytics, Marketo, and other programs.