Marketing Manager - (Addison, TX)

1. ESSENTIAL RESPONSIBILITIES Job details – (Role Summary) Develop research-based marketing and Public Relations strategies for all design, advertising in traditional and digital channels, working within Corporate defined international marketing and public relations brand standards, creating effective and engaging social media campaigns in all channels and obtaining notable awards and ranking by top travel industry writers and companies. Build effective local, regional and international marketing and PR campaigns that will create interest and awareness of our brand products in each of the segments within existing and new markets. Insure that annual marketing plans and strategic plans are updated monthly, quarterly and as needed in order to insure they are effective in strengthening our hotel product positioning and our brand’s global marketing objectives. Serve as champion and guardian of our brand marketing standards thoughout the hotel. Essential Duties and Responsibilities – (Key Activities)