Sr. Digital Marketing Specialist - (Reston, VA)

What were looking forScienceLogic is looking for a Sr. Digital Marketing Specialist to develop, implement, track and optimize our digital marketing campaigns across all digital channels. This person will report to the Sr. Manager of Demand Generation and handle social media management (both paid and organic), content syndication and distribution, paid SEO/SEM, marketing automation, and nurture campaigns for existing leads. Perfect applicant will be a creative self-starter with a proven ability of growing a digital footprint and increasing engagement with targeted audiences.What youll be doing Create promotional plans around internally and externally produced content to drive demand generation Develop nurture campaigns to existing leads leveraging marketing automation software Define social media strategy and execute on communications across all core social platforms to drive awareness and support organizational goals Manage vendor relations with paid social and paid SEO/SEM vendors Maintain weekly and monthly