Senior Media Planner - (Music) - (Norfolk, VA)

SENIOR MEDIA PLANNER - (MUSIC) Interest in the music industry and knowledge of music across many genres is a definite plus! Assignments include the following: ? Use planning resources to research web sites and ideas ? Evaluate and negotiate media proposals for potential advertising contracts by examining demographics, traffic, costs, and placements ? Develop and present media plan recommendations ? Provide weekly reporting on all campaigns ? Optimize campaigns on the fly ? Write and issue results analysis ? Be able to work within both small and large budgets ? Negotiate and resolve media discrepancies with web sites ? Evaluate new developments and recommend strategies to achieve client and agency goals ? Compare invoices to media authorizations and insertion orders and process for payment ? Work with the media team to ensure consistency across multiple accounts as well as share key learnings with other members of the team ? Manage and mentor media coordinator