Senior Manager, Marketing Communications - (Glendale, CA)

Requisition Number 16-0909 Brand DineEquity Company International House of Pancakes, LLC. Title Senior Manager, Marketing Communications City Glendale State CA Country United States Description Senior Manager Marketing Communications The Senior Manager Marketing Communications plans and executes creative marketing initiatives to support in-restaurant sales, guest satisfaction, and traffic. Leads creative strategy and execution across campaign windows. Explores and develops new ways to increase sales system wide through new and innovative ideas, promotional opportunities, internal system improvement, and sales analytics. Responsible for marketing communication strategy, integration and execution of merchandising, menu and digital creative for assigned marketing campaigns, promotions and programs for national rollouts and tests Manage workflow both internally and with agency partners including creative agency, food photographer/stylists and other vendors