Digital Media Coordinator - (Waukesha, WI)

Kalmbach Publishing Co., a multichannel media and marketing company serving passionate enthusiast communities, is looking for a Digital Media Coordinator who is responsible for the accurate and timely execution of email marketing efforts and e-newsletters. They will work with the Digital Marketing team and assist in the development, management and monitoring of Internet initiatives and customized marketing programs and projects to achieve site traffic, retain audience and reach profitability goals for Kalmbach Publishing Co. Job assignments Include: Executes e-mail marketing assignments, including newsletters, stand-alone offers, e-renewals and advertising messages, while following operational guidelines and standards, including editorial and stylistic standards, image, page weight, technical rules, frequency of messages and privacy issues. Prepares and maintains activity analysis reports for Website and e-mail/newsletter marketing efforts.