Social Marketing Program Director, Analytics - (Sparks Glencoe, MD)

General Summary imre is the agency that works, and we’re looking to add a Social Marketing Program Director - Analytics to our team of experts to support our healthcare marketing division. imre health is 1 of the fastest growing and most exciting agencies working in healthcare marketing today. The perfect candidate brings a wealth of agency or client-side background, mastery of the digital and social landscape and shares a mutual calling to improve the way that brands interact with consumers. Principal Responsibilities and Duties Consult on development of digital marketing plans based on business KPIs. Provide strategic support to new business and service-development activities. Develop measurement best practices and implement across clients. Lead client communications in partnership with expert account directors. Develop attribution models that trace the patient journey across unbranded and branded digital platforms.