Director of Marketing - (San Angelo, TX)

Basic Function of Position : Responsible for implementing all marketing plans and strategies to increase brand awareness and drive revenue to increase Assists in conducting market and competitor analysis to identify challenges and opportunities for growth Conducts user, market, and competitor analysis to identify challenges and opportunities for growth Knowledge of event planning, marketing, execution A creative writer that can take a concept and turn it into reality Superior editing and proofreading abilities Plan and oversee advertising and promotional campaigns which may include TELEVISION, radio, print, social and digital marketing to ultimately drive awareness and increase brand affinity Provide leadership, mentorship, and coaching to the marketing organization that fosters an environment of issue solving, improved business practices, and attracts and retains superior talent Lead project initiatives in content marketing, communications/PR, social media, SEO/SEM, website, events