Marketing Specialist - (Landover Hills, MD)

POSITION OVERVIEW Recommends and implements strategies to achieve marketing goals for assigned products and services for 1 or more areas, product lines, or market segments. Responsible for preparing proposal, presentation, and communication materials, as well as other administrative duties. Coordinates the distribution of internal and external marketing details. ESSENTIAL DUTIES AND RESPONSIBILITIES Creates a wide variety of template, company-sanctioned marketing materials that may include maps, advertisements, demographic reports and executive summary brochures for in-house and client presentations using advanced desktop, graphic, and mapping software. Reviews internal and external collateral materials, proofreads content, ensures appropriate branding and approves materials for final distribution. Prepares presentations and proposals for new business development providing recommendations with a focus on ensuring that all materials meet established standards as to branding and messaging.