Director of Marketing - (Batesville, AR)

Lyon College seeks a dynamic individual to serve as Director of Marketing and Communications. As part of the Enrollment Services component, the Director is responsible for the strategic direction, execution, impact assessment, and sustainment of Marketing and Communications initiatives on behalf of Lyon College. This person will meet regularly with faculty and staff to grow the Lyon College brand. The Director will report to the Vice President of Enrollment Services and supervise a staff of professionals. The Director will develop and comprehensively manage annual, quarterly, and monthly priorities in the areas of branding, media (web-based, digital, social, print), public outreach, and reputation management. The position will create and execute an annual marketing plan that enhances the College's mission and strategic plan approved by the campus. Candidates should have strong backgrounds in supervising, implementing new strategies within a marketing setting, and written correspondence skills.