Senior Manager Consumer Marketing - Experience Planning - Grizzly - (Winston-Salem, NC)

As Senior Manager, digital-1st thinking and background is your default mode. You have a solid understanding of corporate and Brand objectives and ability helping strategize and deliver consumer-centric marketing communication and tactical campaigns against these goals. You also stay abreast of new digital advances and marketing communication breakthroughs to enhance communication effectiveness and drive engagement results. In addition, as a member of the core Background Planning and Insights team, you’ll help create and share learning and best practices, socialize new success models and drive digital behavior adoption and engagement. The role is forward-looking and requires a blend of strategy, analytical thinking, influencing others and, above all, executional excellence, to succeed.