Director of Marketing IV - (Memphis, TN)

This position is responsible for communicating the Simon and center specific brand proposition/narrative at the local center level via sourcing and executing property level marketing initiatives. Assignments include: creation, development, and implementation of the overall marketing and communication direction of the shopping center. The of Marketing will also be responsible for providing sales support and implementation of business development programs. PRINCIPAL RESPONSIBILITIES: The successful applicant’s responsibilities include, but not be limited to: Develop and execute an annual marketing plan which strategically utilizes all platform programs, supports the corporate marketing objectives and positively impacts the center’s core financial objectives: EBIDTA, SBV income, leasing, sales, overage rent, traffic, and market share Implementation of business development revenue opportunities including mall assets, media assets