Marketing Manager - (Florence, KY)

Overview The Marketing Manager will support the business strategy and multichannel communication activities. The Marketing Manager will be responsible for developing, implementing, and executing strategic marketing plans for all company lines of business to attract potential customers and retain existing ones. The position will drive the planning and deployment of collateral materials and marketing communication activities that are aligned with the company branding and messaging. This position will assist the sales team to build and maintain marketing campaigns for a range of customers with the goal of rapid, sustainable growth in the OTR segment and stability within intermodal. This will entail day to day involvement with the account managers as well as more larger scale collaboration with senior management as it pertains to direction and company initiatives, and this role will report to the Senior Sales Manager as well as collaborate with the TRAC Intermodal Marketing Director.