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Channel Marketing Director, Light Duty - (Colmar, PA)

Dorman Products is a leader in automotive aftermarket replacement parts. Innovation is our lifeblood and quickly getting over 300 new product innovations to the market each month is vital to our success. Dorman Products marketing team is transitioning to a strategic marketing organization, a trusted business partner, responsible for accelerating our growth. The channel marketing director will lead and develop our North American Light Duty Aftermarket marketing channel strategy that will support the overall strategic and financial goals of this business segment. The channel marketing director is responsible for identifying and deploying engaging content that will drive awareness across all targeted segments with the goal of speed of adoption, product/program value add for customers, competitive advantage and other tangible benefits. The channel marketing director will also be responsible for building productive working relationships and comprehensive marketing programs with our most strategic customers.


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Posted in Colmar, PA, Marketing & PR
From Tip Top Job - 1 month ago