Senior Commercial Relationship Manager - (Morganton, NC)

The Sr. Commercial Relationship Manager manages relationships with clients and prospects to build longterm and profitable customer relationships in order to maximize portfolio revenue growth and asset quality. Identifies customer needs for a variety of commercial products and services. Manages the most complex accounts or has an assigned market region of the most complex nature. DUTIES & RESPONSIBILITIES: Calls on current or potential customers; investigates customer needs for commercial products and services; develops sales proposals; introduces customers to other departments for cross-sell opportunities; negotiates with customers on pricing, etc. with senior credit officer guidance; develops fee income from credit and deposit services; finalizes and closes deals Builds and maintains a portfolio mix of targeted high value and high potential clients Acts as a financial advisor by educating the customer about financial strategies (e.g.