Manager, Digital Marketing Strategy and Analysis - (Irving, TX)

Overview 7- Eleven is making significant strides in the area of digital and is building a transformational team of product managers, marketing and technology experts. We are looking for a high-performing individual within the digital marketing team that is able to cope within a quick paced start-up environment as they work across cross-functional teams as well as multiple agencies and vendors. As a Digital Marketing Strategy and Analysis Manager you will be responsible for defining marketing strategy to drive customer acquisition for various digital products that 7-Eleven offers. You will work with product teams to understand the business goals & product roadmap, drive analytics to develop product rollout/ launch plan to achieve business goals. Identify right channel mix and marketing tactics (including creative and messaging). You will continuously work with work with agencies and marketing managers to execute strategy.